Grappa Al Mulinetto

From social media to socializing

This exquisite grappa is a personal hobby of the merchant and mostly distributed as a special gift to friends. Each label can be traced back to a concrete moment.

On Instagram, the merchant is showing the culinary world around the grappa through a growing collection of images. Coarsely pixelated, each image is the basis for an individual label. 


Tags connected to the images are placed on the wrapping paper. Closing the circle, the original picture is shown on a attached label.

Typefaces: Noe Display Black, by SchickToikka 
and Neutraface Text Book, by House Industries
Photographs by Mathias Zuppiger

designed at Process Brand Evolution