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Logotype
  • handdrawn logotype

LOGO REDESIGN FAMIGROS

I redrew the logotype for the family club of Switzerland’s largest retailer “Migros”. “Famigros” provides products and informations around pregnancy and children and is organizing events for the whole family. While the old logo and design were focusing a lot on the kids, the new design is putting the parents – especially the mother – in the center. The whole look has become warmer and more feminine while keeping spon
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SALA DA MANGIARE

Custom lettering inspired by italian typedesign from the 1930s. Visual identity for a small italian bistro in Berlin. The interior is charming and almost completely self-made. Picking up this quality, a stamp was produced enabling the client to print his business and menu cards in a direct and cost saving way. Imperfection leads to authenticity.
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XYZETT

logotype for programmer/photographer Jan (Zett) Zimmermann The two disciplines are represented by two parts of the logo: organic, friendly, soft letters as a reference to the personal view of a photographer and constructed, precise, mechanical letters referring to the main competency: programming. The two proficiencies are interacting and shaping the whole identity.   xyzett website
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